WestEast Marketing offers various marketing, copywriting and graphic design services.

Over the last 20 years, we have worked with clients in 43 different industries, eight countries and four languages, bringing a mix of skills, experience and metrics that deliver on the goal of any good marketing program – generating tangible, trackable sales and profits.

At the moment, we are not accepting new clients.

HIGHLIGHTED PROJECTS

Why Fashion Brands Die &
How to Save Them

Co-authored by our founder, Brandon Roe along with Michael Solomon, a university professor who wrote Consumer Behavior: Buying, Having, and Being – the most widely used book on the subject in the world.

Synopsis:

The fashion consumer – and by extension the entire fashion business – is radically changing and creating winners and losers across categories. Which path a brand takes – to grow and thrive or struggle and die – depends on how well it adapts to this new reality.

Using real life examples from both the industry and consumers, Why Fashion Brands Die & How to Save Them gives fashion brand marketing directors key insights into the “new fashion consumer” and the tools they need to prosper in this disruptive environment.

Further Resources:

The Fashion Consumer

The Fashion Consumer is a weekly podcast that, through engaging interviews with industry professionals, offers fresh ideas and insights to better understand the ever-changing fashion consumer.

Each week, we reach thousands of marketing professionals – from the most innovative indies to storied heritage brands – from interns to the C-Suite.

Further Resources:

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